Being presentable is imperative if you plan to make any impact at all in the world.
You can have the most gregarious personality, but if you look like a bum, chances are people won’t want to be near you long enough to hear that ripper of a joke.
We are all actors, playing the part of the put together entrepreneur.
Dictionary.com defines entrepreneur as “a person who organizes and manages any enterprise, especially a business, usually with considerable initiative and risk.”
Pretty heavy stuff.
Now, do you think that wearing tracksuit pants and a hoodie is befitting of that description?
Having the right look that fits the grand title of ‘entrepreneur’ is the first step to believing that you actually are one. Corporate business attire is always necessary to looking like you belong in a profit based situation.
You should always dress up, even if you have nowhere to go, no one to see and nothing to do.
There was a man sitting at Starbucks the other day looking like he had been ripped straight from the Paris catwalk. Even when he took his expensive looking shoes off, his socks were fierce and glittery. He sat there all day, peeling boiled eggs, making phone calls and on his laptop. Who knew what he was doing or if he even had any prestige at all. But he looked fabulous while doing it!
In short, if you haven’t seen your first penny from your business venture, your clothes should not betray that fact.
Here are five tips to make sure your image comes across as professional, business like and employable, even if you haven’t worked in ten years.
I am a big proponent of wearing war paint, no matter how excellent you believe you look. There is a transformative power with make up, a marked shift in demeanour and self esteem. Suddenly you are not your dopey self, you are this character, a vixen. When you square your eyes, the mascara and eyeliner make it look more dramatic, more effective. Coloured lips inject vibrancy to a pallid face. Blush adds a healthy hue.
A good full coverage foundation, mascara, eyeliner, lipstick and blush at a minimum, completes a whole look, highlighting the pillars of the face which our potential colleagues or clients notice.
If you need some inspiration or don’t know where to start try YouTube. We recommend PixiWoo (https://www.youtube.com/user/pixiwoo) or Wayne Goss (https://www.youtube.com/user/gossmakeupartist). Or there’s always Joan…
So we can acknowledge that some people prefer the natural look. The natural look is good, as long as it is a polished, presentable look. But we still contest that no woman has looked worse with the aid of a little bit of colour or definition.
Hair should always be pulled into a ponytail or bun, air hostess style. Alternatively it can be out, but should be blow dried into a bouncy, full bodied style.
Men should always have coiffed and clean hair, be neatly shaved and have short fingernails.
You can NEVER go wrong in well fitted black clothes. A black blazer and black trousers can NEVER EVER go out of style because they are classic, and a staple. They are not boring, they are brilliant.
If you do nothing else, invest in these two items.
Same goes with white and black button down business shirts.
Solid neutral colours are always flattering. Women can of course add colourful statement pieces in their wardrobe, as long as it is not garish.
Take inspiration from Karen Walker (Will and Grace), Samantha Jones (Sex and the City) and Alexis Morell Carrington Colby Dexter Rowan (Dynasty).
Men should always opt for a dark coloured suit, dress shirt, dress pants and dress shoes. Look to GQ or James Bond for inspiration.
Unless of course you want to show a creative flair, than go all out in that orange suit and purple shirt. Just make sure the colouring and fit is flattering, and sends the message that you are a creative classy type, not a clown.
Think beautiful flower, not Christmas tree.
Sunglasses which are black and simple in design are a staple.
Women should always consider black stockings to keep a demure look. Implement colour with a scarf, belt, nail polish or lipstick.
Hats add a cool edge, and a sense of mystery on men.
They create a sophisticated and elusive look or women.
4. HAVE THE TOOLS THAT KEEP YOU PRESENTABLE
Black shoe polish (because your shoes will always be black)
A lint roller
Hairbrush, and products
Have a smiling disposition at all times. Be serious when serious is necessary, but a smile never goes out of style and certainly won’t push people away like a drooping frowning face will.
Christie Brinkley knows this secret, and milks it for all its worth. Every photo, this woman is smiling like her life depends on it. And it makes her look approachable, warm and radiant. A positive beam of light.
If it doesn’t come easy, which is ridiculous, fake it. If you feel absolutely terrible and ready to jump off a cliff, fake the smile. It may not change how you feel, but it will change how you look.
And looks are all people care about anyway.
Here is a video on poise by The Daily Connoisseur to get you started.
We also adore Gloria Starr. Her videos are highly recommended. https://www.youtube.com/watch?v=OXtPTdlOk1g
If you put these image considerations into practice, you might be flying first class on your next flight!
How has dressing up helped you in your life?